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Case Study

Foothills CBT

The Foothills CBT homepage on pre-launch staging, with Schedule Appointment and the privacy banner

A Boulder, Colorado psychology group, at 2595 Canyon Blvd, STE 205, rebuilt so a new client can find a psychologist, see what a session costs, and start toward an appointment. These pictures are pre-launch staging, captured November 13, 2026, while the public site was still the old Squarespace site.

Rebuilt from

Squarespace

The previous practice site

This record

Pre-launch

Staging, November 13, 2026

Page Speed

Mobile Performance, 63 to 96.

Both figures are the PageSpeed Insights mobile Performance score, run on November 13, 2026. The previous Squarespace site scored 63 at 12:42:05 PM CT. The pre-launch staging build scored 96 at 12:43:03 PM CT. The 96 is from staging, before launch. This section shows that Performance score only.

Previous site

63

Mobile Performance

November 13, 2026, 12:42:05 PM CT

PageSpeed Insights mobile Performance score of 63 for the previous Foothills CBT website, reported November 13, 2026.

Pre-launch staging

96

Mobile Performance

November 13, 2026, 12:43:03 PM CT

Staging build, before launch.

PageSpeed Insights mobile Performance score of 96 for the pre-launch Foothills CBT staging site, reported November 13, 2026.

Before & After

Five places a new client will notice.

Drag each slider. The left side is the old Squarespace site, captured November 10, 2026. The right side is the new design on pre-launch staging, captured November 13, 2026. The privacy banner was left open on purpose.

Homepage

The problem

The first screen had no button above the fold. Header links went to services, contact, and specialties, not one appointment request. The original logo was not in that white header bar.

What changed

Built into TheraSaaS

The header and the hero both lead with Schedule Appointment, and the original mountain logo is back. The header sits just below the top edge, then docks to the top as you scroll. Those buttons go to the appointment page, which is the destination for the TheraSaaS form.

In these pictures, the appointment page still says the online request is not ready yet, and the form is coming soon.

Rebuilt Foothills CBT homepage, pre-launch staging
Previous Foothills CBT homepage
BeforeAfter
Foothills CBT homepage. The after side is pre-launch staging · drag the handle, or focus the frame and use the arrow keys

Appointment page on staging

The pre-launch Foothills CBT appointment page, stating the online appointment request is not ready yet.
Schedule Appointment lands here. On this capture the page said the form was coming soon. No form was embedded yet.

Meet the team

The problem

The old team page was a banner and a row of photos. There was no way to filter by who a therapist sees or what they treat.

What changed

Filters cover who it’s for, including children and teens, what they help with, including trauma, and in person in Boulder or online in Colorado. The default view on this capture is 8 of 8 clinicians. Trauma & PTSD narrows it to 7 of 8, with Show all to reset.

Dani Seibert is listed separately as the intake coordinator, not in the clinician grid. The privacy banner in the picture was left in its starting state, so it covers part of the format chips.

Rebuilt Foothills CBT team page, pre-launch staging
Previous Foothills CBT team page
BeforeAfter
Meet the team. The after side is pre-launch staging · drag the handle, or focus the frame and use the arrow keys
The Foothills CBT team page with the Trauma and PTSD filter selected and a Show all control.Trauma & PTSD selected
The chip is pressed, and Show all is on the right. This capture narrowed the grid to 7 of 8 clinicians.

Elizabeth Slivjak

The problem

Her old page led with a photo, the title Psychologist, and Contact Us. License and publication details were not part of that first screen.

What changed

Built into TheraSaaS

The staging profile says Licensed Psychologist, with Book with Elizabeth, which goes to the appointment page. Farther down are education and credentials, specialties, and a Research and Publications list with links to her papers.

Book with Elizabeth uses the same appointment page that still said the form was coming soon. On this staging capture she is shown as a licensed psychologist.

Rebuilt Elizabeth Slivjak profile, pre-launch staging
Previous Elizabeth Slivjak profile
BeforeAfter
Elizabeth Slivjak, PhD. The after side is pre-launch staging · drag the handle, or focus the frame and use the arrow keys

Research and Publications

Elizabeth Slivjak’s profile on pre-launch staging, with Research and Publications and Book with Elizabeth.
Her profile lists papers, including the 2024 scoping review on self-compassion and social anxiety, plus Book with Elizabeth.

Anxiety therapy

The problem

The old anxiety page introduced the service. It did not connect that page to the clinicians’ papers or to the practice blog.

What changed

The staging page adds “Want to go deeper?” cards for scholarly articles, including Elizabeth Slivjak and colleagues’ 2024 scoping review, and “From our blog” cards, including “Why Avoidance Makes Anxiety Worse.” A reader can go further, and the clinicians’ published work sits on the service page, where it can also act as a credibility signal for AI search.

This is the service page checked in detail. The page also cites sources such as NIMH and APA in the body and references.

Rebuilt Foothills CBT anxiety therapy page, pre-launch staging
Previous Foothills CBT anxiety therapy page
BeforeAfter
Anxiety therapy. The after side is pre-launch staging · drag the handle, or focus the frame and use the arrow keys

Insurance and fees

The problem

The old site had no insurance or fees page, and no menu item for the money conversation. The practice is private pay. Fees lived in the FAQ, and a Good Faith Estimate page already existed.

What changed

Insurance & Fees is in the header. The page says the practice does not bill insurance directly, that most clients use out-of-network benefits, and that a session is $170 to $250. It covers superbills, checking out-of-network benefits, HSA and FSA, and a Good Faith Estimate section that still links to its own page.

The left side is the old FAQ page. The right side is the new Insurance & Fees page. They are different URLs. On staging, the old FAQ address redirects to the appointment page.

Rebuilt Foothills CBT insurance and fees, pre-launch staging
Previous Foothills CBT insurance and fees
BeforeAfter
Insurance and fees. The after side is pre-launch staging · drag the handle, or focus the frame and use the arrow keys

Video Walkthrough

Watch the Foothills CBT rebuild.

This walkthrough covers the homepage, the consent banner, the restored logo, Insurance & Fees, the therapist filter, a clinician profile, the anxiety page’s papers and blog links, mobile speed, and the floating header. The appointment form was not on the site yet.

Recorded November 13, 2026, while the new site was still on pre-launch staging.

Privacy Built In

Reject all, Accept all, or review the options.

The old homepage showed no cookie banner. The staging site adds one: Reject all, Accept all, and Review options, plus a link to the practice’s privacy policy.

1. The previous homepage

The previous Foothills CBT homepage, with no cookie or consent banner visible.
No cookie or consent banner was visible on the old homepage. A privacy policy page did exist.

2. The new banner, before a visitor chooses

The pre-launch Foothills CBT homepage with a privacy banner offering Reject all, Accept all, and Review options.
“Your privacy choices.” Reject all, Accept all, and Review options, with a link to the privacy policy.

3. Review options

The Foothills CBT privacy banner with Review options open: Necessary on, and Functional, Forms, and Videos off.
Necessary stays on. Functional starts off, and so do Forms and Videos. Save my choices is at the bottom.
  • No banner on the old homepage

    A privacy policy page was already there. A banner was not visible on desktop or mobile.

  • Three choices, and a way back

    Reject all, Accept all, and Review options. Cookie preferences in the footer reopens that choice.

  • What Review options shows

    Necessary stays on. Functional, Forms, and Videos start off, and the visitor can save a choice.

This is not legal advice, and it is not a claim that any website is compliant. The screenshots show the banner and the options panel. Accept, Reject, and Save were not clicked. Read our guide to website tracking lawsuits and consent and talk with a licensed attorney about your situation.

The Outcome

A Boulder practice site with a clearer way to start.

The staging site puts Schedule Appointment on the first screen, restores the original logo, adds Insurance & Fees, and lets someone filter the team. The mobile Performance score on that pre-launch build is 96, up from 63 on the previous site.

01

Ask for an appointment on the site

Schedule Appointment is in the header, on the homepage, and on clinician profiles as Book with. That page is the destination for the TheraSaaS form. On this capture the form was still coming soon.

02

Choose a psychologist with less hunting

Filters, license lines, and, on six of the eight clinician profiles, a Research and Publications section.

03

See fees and make a privacy choice

Insurance and fees have their own page in the menu. Reject all sits beside Accept all.

The Rebuild

What a new client can do now.

Samantha Monk Grigsby, PhD, is the clinical director. She founded the practice in 2013. The menu is now Services, Approaches, Meet the Team, Insurance & Fees, and Resources, plus Schedule Appointment. Sessions are in person in Boulder and by telehealth across Colorado.

  • Schedule an appointment from the first screenBuilt into TheraSaaS
  • Land on the page built for the TheraSaaS formBuilt into TheraSaaS
  • See the original logo in a header that stays put as you scroll
  • Filter the team, then open a profile
  • Read a clinician’s training, papers, and license line
  • Open Insurance & Fees from the menu
  • Go from the anxiety page to a paper or a blog post
  • Choose Reject all, Accept all, or review options

On this staging capture, the appointment page still said the form was coming soon. The buttons and that page are the destination for the TheraSaaS form.

Staging also includes the Boulder-focused fixes from the October 30, 2026 audit. Lafayette, Louisville, Superior, and Longmont each have a page title of their own. On the old site, Lafayette, Louisville, and Superior still shared the Longmont title as of November 10. The anxiety page is marked up as a service. The duplicate PCIT address redirects to the current parent-child interaction therapy page, and an old breathing-exercises post redirects to the current post. The old specialties address redirects to /psychotherapy-boulder-co/, and the old FAQ address redirects to Schedule Appointment. There is no separate FAQ page on this capture.

Each of the eight clinician profiles shows a Colorado license or candidate-registration number with a link to verify it. Six of those profiles include Research and Publications.

Premium Website Build

Your website should help clients choose care with confidence.

TheraSaaS Premium turns your website into a professional, connected part of your client acquisition system. The Foothills comparisons on this page show the pre-launch site.